Inspiring the next phase of digital marketing

Rorke

Unley Park Dental is a practice with a different philosophy: low intervention, lifelong care and prevention before extraction. We saw an opportunity to turn their proudly different approach into a brand that lives up to it. Purposefully boutique, not corporate, ‘Not your ordinary dentist’ became the tagline, personified by big-smiling Benjar (Ben + Jarad), putting transformation with a smile at the heart of the brand.

What we did:

  • Brand strategy
  • Brand appearance system

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