McConnell Dowell takes on the most challenging infrastructure & engineering problems finding creative ways to solve them. Di Marca was engaged to reposition the company, working closely with the executive leadership team to devise and execute a new brand strategy. The revitalised appearance unifies the brand and clarifies messaging to ensure the entire organisation communicates with one voice in all regions.

‘Di Marca are a really valuable part of our overall team. They are responsive to the needs of a dynamic organisation the size of McConnell Dowell, we appreciate the way they think outside the box and challenge us. They have helped us in lifting the standard of our marketing collateral right across the Group.’

Megan Elkhouri, Corporate Marketing & Communications

What we did:

  • Brand strategy
  • Brand appearance system
  • Brand guidelines
  • Culture program
  • Corporate publications
  • Internal communication templates
  • Website design
  • Tenders
  • Exhibitions & events