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A revitalised brand for the builder developers rely on.

SAW

SAW are townhouse specialists who partner with developers on large-scale medium density projects. Di Marca was engaged to revitalise SAW’s brand, reflecting their high quality design and architectural focus. Our strategy clarified the direction and messaging of the brand. A simple and bold brand appearance sets the tone featuring stairs in the new logotype that cues the double story townhouses SAW builds.

What we did:

  • Brand strategy
  • Brand appearance system
  • Brand guidelines
  • Publication design

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